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[SUMMER!] IT GIRL 🏝️

[SUMMER!] IT GIRL 🏝️

A Roblox experience owned by IT GIRL Magazine.

RoleplayENfashion dress-upBratz-inspiredcustomization

[SUMMER!] IT GIRL 🏝️ is a roleplay experience created on 2023-12-27. It currently has 3,861 players. The game has accumulated 258,327,284 lifetime visits and 3,618,235 favorites. User engagement shows an 83% like percentage.

Description (written by the developer; not a statement by this register)

Welcome to IT GIRL, a fashion game inspired by Bratz where you can dress up to your heart's content! Use code "ITGIRL" for 250 diamonds to get started! 🎀

Last updated by the developer 25 Oct 2026, 06:56 UTC.

3,478
playing (measured 26 Oct 2026, 10:50 UTC)
262,584,162
lifetime visits
83%
liked (264,481 👍 / 55,610 👎)
3,653,167
favourites (13.9 per 1k visits)
27 December 2023
created (per Roblox)

Play on Roblox →

Live players over time

Growth

1,6537,8644,758.53,4785 October 202626 October 2026
500 measurements spanning 21 days, net -678. Dots are measurements; the straight line between them is drawn to join them, not to claim we know the path taken in between — snapshots are recorded only when a count changes, so gaps mean “no change observed”, never “interpolated”. The vertical axis spans 721–8,796 and does not start at zero.
Measurement log — every players count we have recorded, most recent 20 of 500
Measured (UTC)PlayersChange
26 Oct 2026, 10:503,478+228
26 Oct 2026, 09:503,250+68
26 Oct 2026, 08:503,182+371
26 Oct 2026, 07:502,811+94
26 Oct 2026, 06:502,717+150
26 Oct 2026, 05:502,567-102
26 Oct 2026, 04:502,669-169
26 Oct 2026, 03:502,838-357
26 Oct 2026, 02:503,195-326
26 Oct 2026, 01:503,521+29
26 Oct 2026, 00:503,492-46
25 Oct 2026, 23:503,538-240
25 Oct 2026, 22:503,778-582
25 Oct 2026, 21:504,360-634
25 Oct 2026, 20:504,994-921
25 Oct 2026, 19:505,915-696
25 Oct 2026, 18:506,611-300
25 Oct 2026, 17:506,911-41
25 Oct 2026, 16:506,952+235
25 Oct 2026, 15:506,717first reading

Concurrent players at each of our measurements (insert-on-change).

Monetization — game passes

VIP
599 R$
Custom Makeup
250 R$
Pets!
250 R$
Ecarlate Enchante Set
250 R$
Hairdye
200 R$
Teleport to Rooms
150 R$
Faster Speed
100 R$
Equip Extra Items
100 R$

Game passes for sale and their prices, measured from the Roblox passes API. Developer products bought inside the game aren’t publicly listable.

Badge funnel

You're an It Girl! · other57,667,794 · 49.6% win
🏆 First Win! · progression7,537,244 · 9.6% win
Unlock the Magic! · other1,286,511 · 0.00% win
🏆 10 Wins! · progression555,892 · 1.2% win
You Participated in the Laufey Event! · social429,515 · 0.00% win
You Completed the Care Bear Quest! · progression43,543 · 0.00% win
🧪 The Scientist · other40,151 · 0.10% win
I Attended Laufey's Concert! · social37,376 · 0.00% win
🏆 100 Wins! · progression15,601 · 0.00% win
Met the Creator! · welcome1,881 · 0.00% win
🏆 1000 Wins! · progression37 · 0.00% win

How many players have ever earned each badge — a proxy for how far players get before they stop. Steep drop-offs mark where a game loses people. Win rate is the past-day share of players who earned it; categories are assigned by a language model from each badge’s own name and description.

Roblox recommends these alongside it

Roblox’s own “games like this” rail, as we recorded it on 17 October 2026. The order is Roblox’s, not ours. Which games it points at most →

Like ratio over time

Growth

828382.521 August 202626 October 2026
1569 measurements spanning 66 days, net +1. Dots are measurements; the straight line between them is drawn to join them, not to claim we know the path taken in between — snapshots are recorded only when a count changes, so gaps mean “no change observed”, never “interpolated”. The vertical axis spans 82–83 and does not start at zero.
Measurement log — every % liked count we have recorded, most recent 20 of 1569
Measured (UTC)% likedChange
26 Oct 2026, 10:5083no change
26 Oct 2026, 09:5083no change
26 Oct 2026, 08:5083no change
26 Oct 2026, 07:5083no change
26 Oct 2026, 06:5083no change
26 Oct 2026, 05:5083no change
26 Oct 2026, 04:5083no change
26 Oct 2026, 03:5083no change
26 Oct 2026, 02:5083no change
26 Oct 2026, 01:5083no change
26 Oct 2026, 00:5083no change
25 Oct 2026, 23:5083no change
25 Oct 2026, 22:5083no change
25 Oct 2026, 21:5083no change
25 Oct 2026, 20:5083no change
25 Oct 2026, 19:5083no change
25 Oct 2026, 18:5083no change
25 Oct 2026, 17:5083no change
25 Oct 2026, 16:5083no change
25 Oct 2026, 15:5083first reading

Percentage of votes that are likes, at each of our measurements. A falling line is a game losing its crowd’s goodwill.

Off-platform reach

1,583,014
YouTube views across 12 matched videos

Most-viewed match: “Revealing My *NEW* FREE ITEM CODE In IT GIRL... Roblox”.

Summed views of the top YouTube videos matching this game’s name — an approximate, name-matched measure of cultural footprint beyond Roblox, not an exact total. Measured 8 Sept 2026, 03:20 UTC.