Glow Up! [SKINCARE✨]

A Roblox experience owned by e.l.f. UP!.

RoleplayENmakeupcosmeticscompetition

Glow Up! [SKINCARE✨] is a roleplay experience created on December 16, 2025. The game currently has 121 players online and 82,416 favorites. It has accumulated 12,015,142 lifetime visits with an 88% like percentage. The experience features makeup customization and competition mechanics.

Description (written by the developer; not a statement by this register)

[NEW] SKINCARE MODE OUT NOW!✨ Like and favorite the game to unlock the Rainbow Ponytail! 🌈 Welcome to Glow Up! 💄✨The ultimate makeup competition experience! Create stunning makeup looks and compete with other players. Blend, contour, and glam your way to the top! 💋 Express your style with pro-level customization! 💄 Hundreds of makeup items, effects and accessories! 📸 Use poses to show off your glam! 🌟 Vote for and react to other's looks! Glow Up! by e.l.f.

Last updated by the developer 17 Aug 2026, 16:05 UTC.

playing (measured 24 Aug 2026, 06:50 UTC)

12,226,197

lifetime visits

88%

liked (34,111 👍 / 4,780 👎)

85,453

favourites (7.0 per 1k visits)

16 December 2025

created (per Roblox)

Play on Roblox →

Live players over time

Growth

60 measurements spanning 14 days, net -64. Dots are measurements; the straight line between them is drawn to join them, not to claim we know the path taken in between — snapshots are recorded only when a count changes, so gaps mean “no change observed”, never “interpolated”. The vertical axis spans 32–461 and does not start at zero.

Measurement log — every players count we have recorded, most recent 20 of 60
Measured (UTC)	Players	Change
24 Aug 2026, 06:50	81	-21
24 Aug 2026, 05:50	102	-16
24 Aug 2026, 04:50	118	-34
24 Aug 2026, 03:50	152	-46
24 Aug 2026, 02:50	198	-14
24 Aug 2026, 01:50	212	-47
24 Aug 2026, 00:50	259	-44
23 Aug 2026, 23:50	303	-8
23 Aug 2026, 22:50	311	+22
23 Aug 2026, 21:50	289	-68
23 Aug 2026, 20:50	357	+25
23 Aug 2026, 19:50	332	-27
23 Aug 2026, 18:50	359	+21
23 Aug 2026, 17:50	338	-36
23 Aug 2026, 16:50	374	+73
23 Aug 2026, 15:50	301	+1
23 Aug 2026, 14:50	300	+54
23 Aug 2026, 13:50	246	+70
23 Aug 2026, 12:50	176	+4
23 Aug 2026, 11:50	172	first reading

Concurrent players at each of our measurements (insert-on-change).

Monetization — game passes

Glow Pass Permanent

599 R$

Double Coins

499 R$

Boss Girl Bundle

349 R$

Ice Queen Bundle

249 R$

Vampire Bundle

249 R$

Galaxy Bundle

249 R$

Rainbow Bundle

249 R$

Spring Bundle

249 R$

Double Stars

199 R$

Starter Pack

99 R$

Game passes for sale and their prices, measured from the Roblox passes API. Developer products bought inside the game aren’t publicly listable.

Badge funnel

Makeup Star! · other756,294 · 23.2% win

Winner! · progression27,341 · 0.00% win

How many players have ever earned each badge — a proxy for how far players get before they stop. Steep drop-offs mark where a game loses people. Win rate is the past-day share of players who earned it; categories are assigned by a language model from each badge’s own name and description.

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Roblox’s own “games like this” rail, as we recorded it on 22 August 2026. The order is Roblox’s, not ours. Which games it points at most →

Like ratio over time

Growth

61 measurements spanning 20 days. Dots are measurements; the straight line between them is drawn to join them, not to claim we know the path taken in between — snapshots are recorded only when a count changes, so gaps mean “no change observed”, never “interpolated”. The vertical axis spans 87–89 and does not start at zero.

Measurement log — every % liked count we have recorded, most recent 20 of 61
Measured (UTC)	% liked	Change
2 Sept 2026, 19:08	88	no change
24 Aug 2026, 06:50	88	no change
24 Aug 2026, 05:50	88	no change
24 Aug 2026, 04:50	88	no change
24 Aug 2026, 03:50	88	no change
24 Aug 2026, 02:50	88	no change
24 Aug 2026, 01:50	88	no change
24 Aug 2026, 00:50	88	no change
23 Aug 2026, 23:50	88	no change
23 Aug 2026, 22:50	88	no change
23 Aug 2026, 21:50	88	no change
23 Aug 2026, 20:50	88	no change
23 Aug 2026, 19:50	88	no change
23 Aug 2026, 18:50	88	no change
23 Aug 2026, 17:50	88	no change
23 Aug 2026, 16:50	88	no change
23 Aug 2026, 15:50	88	no change
23 Aug 2026, 14:50	88	no change
23 Aug 2026, 13:50	88	no change
23 Aug 2026, 12:50	88	first reading

Percentage of votes that are likes, at each of our measurements. A falling line is a game losing its crowd’s goodwill.